Beauty expertise from day 1 to ipo.
317 Consulting partners with beauty brands at every stage of growth — from scrappy startups finding their footing to established names ready for their next chapter.
About
you get me. not a team you’ve never met.
I’m Amy (Regenstein) Berk — and at 317 Consulting, I am the consultant. When you hire me, I’m the one doing the work. Every financial model, every distribution conversation, every marketing strategy. No handoffs to junior staff, no account managers in the middle.
I’ve worked across the full beauty spectrum — from founders launching their first SKU to established brands navigating complex retail and global expansion. That range isn’t a talking point; it’s what makes the advice actually useful wherever you are in your journey.
317 Consulting is intentionally boutique. I take on a focused number of clients at a time so I can actually show up for each one. When you reach out, you get me — not a pitch from a partner who disappears after the contract is signed.
Services
where i focus.
A focused set of services, tailored to what your brand needs right now — not a one-size package.
Financial Planning & Analysis
Cash flow management, financial modeling, and P&L clarity built around how beauty businesses actually work — not generic frameworks.
Distribution Expansion
From DTC to specialty retail to global markets — I help you navigate the right channels at the right time and execute without the guesswork.
Commercial Marketing
Marketing strategy that connects to real business outcomes. Campaigns that build your brand and move product.
Inventory Management
The right stock at the right time. I build systems that protect cash flow and keep your bestsellers in market.
Our Brands
We collaborate with brands of all sizes and at every stage of their journey, united by a shared goal of driving innovation and making a significant impact in the beauty industry.
317 Consulting 